California Launch Festival

Design A Line


Are you a highly motivated, fashion-loving individual? Do you have extensive knowledge of labels, styles, trends and all things fashion? Do you dream of competing on Project Runway? Then "Design A Line" is the competition for you!

The California Launch Festival presents its "Design A Line" competition. "Design A Line" seeks and supports up-and-coming and undiscovered talent in the realm of fashion. We believe in the value of spotlighting a new generation of innovative designers in all genres of fashion. "Design A Line" offers a platform for young designers to showcase their work on a major level.

This is a freestyle design competition that takes your designs from the concept stage to a realized work. This competition is for budding designers who aspire to sketch an entire fashion line. Design any freestyle line of your choosing and take it from concept to realization. This competition is garners attention from design oriented companies and professionals. The award is not just a certificate of proved excellence but also an important milestone in your career. Participants will be able to find better and higher profile jobs, attract leads for lines, and will be able to move a step forward in fashion.

What to Present:

You will be submitting pictures of four fully produced pieces to qualify to win. When submitting to the "Design A Line" competition keep in mind that your submission will be evaluated on the following criteria: originality, innovation, strength of the concept and inspiration behind the design, creative interpretation, commercial viability, choice of fabrics and materials, technical awareness, written and visual explanation of the design.

Sub categories will have additional criteria. Applicants must send high-resolution images of the designs, along with a presentation explaining your vision.

Awarding Criteria:

All designs must be women's wear garments. Women's wear garments may include but are not limited to: dresses, tops, blouses, jackets, coats, blazers, skirts, pants, shorts, sweaters, cardigans , rompers, bodysuits, leotards, leggings, and jeans. Women's wear does NOT include: accessories (jewelry, belts, bags, shoes, hats, gloves), hosiery (stockings, socks), intimate apparel or sleepwear.

This is a judged competition and The "Design A Line" winner receives a developmental deal and scholarship to be announced at The California Launch Festival in September.

The Jury is composed of both Academic and Professional participants worldwide - including chief executive officers, head designers, and design faculty. Our panel will also include a few select celebrity judges to vote specifically on what they enjoy (the "wearability" criteria).

The "Design A Line" competition is open to all current high school students and college undergraduates.


Please fill-out the following form to enter the Design a Line contest.



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